Lesson 2 Assignments

[Michael Christopher]

Components of marketability, timely and a great role for a bankable actor.

What I learned doing this assignment is, having strong marketable components makes it rise above the noise.

A woman who fails at relationships gets a robot lover to solve her problem, but instead of a quick fix, his antics takes her on a journey she never imagined.

Yea, there are great robots out there, but this one is a man for all occasions and would be on the cover of the magazine posting the sexiest man alive.

It not only has a strong female lead, but also a strong male lead with a doppelganger to be played by the same actor.

Michael Christopher

[Joel Cousins]

Subject Line: Joel Cousins – Marketable Components

I learned today that SHUTDOWN fits several of the 10 Components of Marketability.

SHUTDOWN (Logline): A troubled man leads a band of outrageous Welding Inspectors who wreak havoc during a Spring shutdown out West at an Alberta oil refinery.

Marketability:

A. Unique – Set in and around refineries, will appeal to a neglected target audience as it pertains to film – all Trades workers, worldwide.

C. True – Based on true stories from my experiences travelling Canada as a refinery Inspector

• This reply was modified 2 years, 5 months ago by  Joel Cousins.

[Mike Green]

Subject Line: Mike Green – Marketable Components

What I learned today is that we have a well-written script (according to professional coverage) that might be hard to pitch.

1. Current Logline: “A struggling single mom finds her Zen and falls in love when her problem child suddenly behaves like a mystical panda cub.”

2. A. Unique

C. Inspired by a true story.

3. A. Our audience is billions of people (worldwide) who love their mom. Struggles and all, we all root for mom. (And panda bears.)

C. My mom invented the 1960’s, and this is the story of our chaotic lives when she met my lifelong stepdad.

• This reply was modified 2 years, 5 months ago by  Mike Green.
• This reply was modified 2 years, 5 months ago by  Mike Green.
• This reply was modified 2 years, 5 months ago by  Mike Green.

[C Holmes]

ASSIGNMENT #2 Subject Line: C A Holmes, When everything is stolen from you, steal your life back!

Mysteries, ciphers and obstacles, inner and outer help three buddies overcomes everything and obtain Secret Treasure.

1. Tell us your current log-line. “When everything is stolen from you, steal your life back!”

2. Components of Marketability

D. Timely — connected to trend/event: Right now many people, (especially teenagers) feel their lives have been stolen from them.

J. Great role for a bankable actor. Two great actors expressed interest in this kind of story.

3. Three friends, who disagree on just about everything because they have been through too much, find secret treasure by solving a mystery through ciphers, and are pulled together to succeed beyond their wildest dreams.

Great roles 1. An artist who lives with their head in the clouds 2. A scientist who no one believes and a 3. Realist just trying to survive, go on a wild adventure to find a Secret Treasure.

4.“What I learned doing this assignment is how to create curiosity through actor/character and using the feel of our times. Timeliness.

</div>

• This reply was modified 2 years, 5 months ago by  C Holmes.

[Walter Stewart]

Subject Line: Marketable Components – Great Title and Wide Audience Appeal

Logline: While on a business trip in Chicago, the philanthropist Jason Tyler is shot on a commuter train during a robbery and later pronounced dead in the emergency room. After an out of body experience he miraculously regains life after receiving spiritual guidance on how to help his assailant discover God and a reason for overturning his murder conviction.

Marketable Components: (B) Great Title & (G) Wide Audience Appeal

– (B) Great Title: ShyTown’s title is a homonym for the commonly used word ChiTown. The spelling of ChiTown is native slang for the great midwestern city named Chicago. The use of the word “Shy” also implies a personality trait as it relates to the main character: Jason Tyler

– (G) Wide Audience Appeal: ShyTown is a story about the Midwest culture, race, the ability to overcome social constructs, economic status and family expectations. It’s also a story about unifying power of house music. Since emerging in Chicago in the 1980s, house music has become a global phenomenon. House emerged in the city of Chicago in the early 1980s. Millions of people who lived in Chicago during the 1980s were partying peacefully to house music when the East and West coasts were beginning their obsession’s with Hip-hop’s violent overtones. Most importantly it’s a story about young Jason Tyler discovering God’s purpose for his life.

I learned to say what you mean and mean what you say using as few words as possible while conveying a meaningful message.

WKS

[Heather Hood]

Heather’s
Marketable Components

Logline: A dying priest, the only witness to the murders at a Residential School, seeks forgiveness from the woman he hurt – before a renegade Vatican attorney prevents his testimony in court.

What
I learned doing this assignment is at a quick glance I scored 6 out of 10 points, so I *think* that might be a good start?

What I had to do was research to see if anyone else has done a movie anything else like this and all I could find was “Indian Horse” and a bunch of documentaries.

The two strongest marketable points are:

C.
True.

Absolution is a true story based on my mother’s experience as a survivor of abuse at St. Anne’s Residential school in Ontario but told from the point of view of the abuser asking for forgiveness. She spent 60 years waiting for someone from the church to say they were sorry for raping her. In this story, the priest is dying and seeks her forgiveness for locking her in a tiny cupboard to keep her away from the headmaster who killed her sister. You get to see the true horror of what went on in the school as the story unfolds.

D.
Timely — connected to some major trend or event.

Connected to the outbreak and trauma of burial pits being found at Residential School all across Canada.

My only worry is Telling the story with respect for everyone who came out of a terrible time in Canadian history with trauma and PTSD.

• This reply was modified 2 years, 5 months ago by  Heather Hood.

[Taylor McNulty]

Taylor McNulty’s Marketable Components

I learned the 10 marketable components to sell your story.

Logline: Seventeen years before the first American settlers arrived to Jamestown, the disappearance of the 115 Englishmen at the colony of Roanoke in 1590 still evades us. In this limited series, we explore every possibility of what could have happened to the colony through the eyes of the settlers at Roanoke.

The Components of Marketability:

C. True — This story is based on a true story of the Roanoke Colony. Since we do not know what happened to the actual colony, the different scenarios will be represented in each episode of what could have happened.

E. It’s a first — I have yet to see this story shown visually, even though I have wanted to watch this story since learning about the mysterious disappearance of the Roanoke Colony as a child.

D. Timely — This story will feature Native Americans as they are a key part of the story. Stories about Native Americans are finally getting the light of day.

[Louann Fernald]

Subject Line: Louann’s Marketable Components

4. What I learned from this assignment is: the intimidating task of “Pitching” can be broken down into a simple formula based upon 10 components of Marketability.

1. Logline: Young Hispanic woman from conservative family becomes Playboy Playmate in 1979, has special friendship with doomed Playmate of the Year Dorothy Stratten (“Star 80”), then goes on to become an attorney for battered women.

2. C. True. The story is based on real events, by someone with inside knowledge and life story rights.

2. F. Ultimate woman’s buddy film, two Playboy centerfolds transcend stereotypes. We get beneath the surface to see two innocent young women join forces to survive in a super sexualized highly charged man’s world.

2. G. Wide audience appeal. Appeals to both men and women, albeit for slightly different reasons. Resurrects fallen starlet Dorothy Stratten and presents her in a different light, through the eyes of her best girlfriend. Playboy is a worldwide brand, and many want to know more about Dorothy, who was on the fast track to becoming a movie star when she was killed at age 20, in 1980.

2. I. Similar to “Thelma and Louise,” and “Erin Brockavich.” The young women’s buddy journey ends in tragedy, but one survives, and becomes an attorney who fights for victims of domestic violence.

3. It’s “Thelma & Louise” meets “Erin Brockavich” in a true story told by the protagonist, revealing slain starlet of “Star 80” fame Dorothy Stratten– as who she really was, a fun-loving, ambitious, soulful, and brave young woman.

[Joan Butler]

I learned that I shouldn’t be afraid to put “brainwashed” in my logline because it is what makes my script unique.

Logline:

When a traumatized counselor receives an eviction notice, she takes work at a transition house where she has six days to convince a brainwashed woman not to return to her husband who is determined to get her back.

Unique:

To my knowledge, we have never seen a counselor deprogram a brainwashed victim of domestic abuse, especially when the counselor uses the actual process often used to free brainwashed followers from their cult leaders.

Great Roles:

I can say this in my pitch:

Selma is an African American counselor in her 40s who must overcome distrust, childhood trauma, guilt, fear, illness, and her temper to save a brainwashed woman. She also befriends the manager and a staff member of the transition house. This offers a wide range of emotional possibilities.

Elizabeth is a White brainwashed doctor in her 40s who must overcome her anger with her counselor and her belief that her husband is a good man who she controls before she can see him as the abuser he is. During her counseling she must also contend with his psychological abuse, including gaslighting. In addition she cares for a new-born who she comes to love. This offers a wide range of emotional possibilities.

[Joy Smith]

Joy Smith’s Marketable Components

1. Tell us your current logline:

An ambitious journalist goes undercover at a psychiatric care facility to uncover malpractice, only to find her own sanity slipping away from her.

2. Look through the 10 Components of Marketability and pick one or two that have the most potential for selling this script.

A. Unique – Yes – there are plenty of films at psychiatric care homes, but I’m not aware of one where the person is admitted voluntarily/undercover.

B. Great Title – Yes. It’s short and snappy, but also a reference to the first law of thermodynamics, which states that energy cannot be created or destroyed, just transferred from one form to another. In the movie, the main character is sane until she starts sharing a room at the care facility, and her roommate, as well as some strong meds, start to make her sick. Her roommate is discharged at the end of the movie, while she is left there.

C. True – No.

D. Timely — connected to some major trend or event – a little. Big pharma and the opioid crisis.

E. It’s a first – No.

F. Ultimate – Yes. Getting committed is the ultimate way to get a story.

G. Wide audience appeal – Yes – people love a good conspiracy.

H. Adapted from a popular book – No.

I. Similarity to a box-office success – Maybe – there are lots of themed around psychiatric care. How do you find the budget information, though?

J. A great role for a bankable actor – Yes, definitely.

3. Do a quick brainstorm session about ways to elevate those two components for this script and tell us how you might pitch the script through the two components.

Example: If you say your script has a great role, in one or two sentences, tell us how you can emphasize that role as you pitch your concept.

Unique –You’d have to be out of your mind to want to stay at a psychiatric care facility, right? But Cleo, an ambitious journalist, has just done exactly that to chase her next scoop – malpractice and overuse of pharmaceuticals.

Title – basically what I wrote above!

Timely – Following the recent headlines about the opioid crisis, trust in big pharmaceutical firms and medical institutions has been eroded. This movie explores those themes while making clear the costs of people, relationships and lost potential.

Ultimate – Would you risk your sanity for the perfect story? When a friend unloads to Cleo about abuse within the psychiatric healthcare sector, she is determined to go undercover to clinch her next big expose, even if it means risking her own mental health.

Wide Audience Appeal – From Enemy of the State to Jason Bourne to The Manchurian Candidate, people love to feel part of the conspiracy, or break through the conspiracy.

[This is something that could be emphasised in the script, as the psychological journey of the main character slightly takes over.]

Great Actor Role – The role of Cleo would be great for any actor, especially one who has an interest in mental health causes. The role is a challenge, having to portray both an ambitious professional and someone who doesn’t know where she is or what day it is.

4. What I learned doing this assignment is…?

I learned that my script has marketable elements, but that I can elevate them and get more producers interested. Having the hooks and translating them to my pitch is ultimately what will get the producers interested enough to request a script. The fact that there are different marketable elements means that I still have a ton of creative options, and that marketing is not the enemy – after all, the scripts I have written have been sat in a drawer for long enough!

I’m going to start using these criteria to filter my ideas before I write any further scripts so that I can give them the best chance of getting made.

[KATHLEEN ONEILL]

Kathleen O’Neill – Marketable Components

CURRENT LOGLINE: Stunned by the discovery of her adoption, a woman boldly searches for her birth family while her adoptive family decides she needs their unsolicited help.

MARKETABILITY COMPONENTS:

1. WIDE AUDIENCE APPEAL – Strong characters, easily relatable to the audience and in a conflict of values personally and with their families give this story its power. It also becomes intriguing to the production team because of its cultural diversity.

2. GREAT ROLE/S FOR BANKABLE ACTORS: The story is driven by four strong females, two American and two Colombian who believe in their choices and now have to deal with the consequences. The men in the story are genuine and committed.

3. ALSO TIIMELY AND GREAT TITLE

What I learned doing this assignment is that I want to get more specific in my responses. I tend to ramble. I want to thank you for the Marketable Components. Will use them in every writing process going forward.

[Cody Jarrett]

Cody Jarrett’s Marketable Components

1. LOGLINE:

First Wives Club on the softball field

2.

Two marketable components: wide audience appeal, similarity to past successes

3.

Wide audience appeal: West Hollywood Cougars is a big, sexy, kinda raunchy, and even heartwarming female revenge comedy — and that’s atb appeal. Female revenge films have been huge boxoffice starting with Pam Grier in the mid-70’s (Coffy, Foxy Brown), through now (First Wives Club, The Other Woman, Ruthless People). Combine that with America’s nostalgia for sports or women in sports (League of Their Own), and this film hits a sweet spot that hasn’t been captured in quite some time.

Similarity to past successes: While West Hollywood Cougars is First Wives Club on the softball field, it also mines a lot of the same territory as League of Their Own. It’s female camaraderie and women overcoming impossible situations together, which is immensely fertile ground: First Wives Club: 28m budget, 181m gross for the feature alone, not counting the numerous TV series & spinoffs. League of Their Own: 40m budget, 132m gross, and is also still generating spinoffs. Both films are an evergreen success, and West Hollywood Cougars nails the magic of them both.

4. What I learned in this assignment:

Pick your strong suit and run with it, forget what doesn’t matter.

[Vicki]

Vicki VanArsdale’s Marketable Components

1. Logline: A wedding florist falls for a divorce attorney while trying to keep her business afloat after the pandemic

2. Great title and unique concept

3. The concept is unique but built on classic rom-com tropes, so I have to be sure it is unique enough to capture their interest.

4. What I learned doing this assignment is I’m not ready to pitch yet.

[Kathryn Gould]

Kathryn’s Marketable Components

I learned: I have a lot of marketable components, but I hadn’t considered “the ultimate”. Really leaning into the “super-pregnancy” aspect of the story will be a great way to show the humor and get the tone across.

1. Tell us your current logline.

A type-A superhero and CEO accidentally gets pregnant and has to figure out how she’s going to save the world and run her company while battling terrorists, super-sized pregnancy complications, and her baby-daddy’s ego.

2. Look through the 10 Components of Marketability and pick one or two that have the most potential for selling this script.

A. Unique. – A pregnant superhero
B. Great Title – an ok title, but I’d like to work on it
C. True. – no
D. Timely — connected to some major trend or event. – women’s rights
E. It’s a first. – first pregnant superhero – OK just found a TV series no one ever saw on IMdb called Super Knocked Up, about a super villain who gets knocked up by a womanizing superhero. I am not sure what to do with this information. It was a very low-budget production with no name talent.
F. Ultimate. – It’s the “ultimate pregnancy” – every terrible thing that can go wrong during pregnancy does, sidelining this otherwise invincible superhero.
G. Wide audience appeal. – not the widest, but considering the subject matter, I don’t see making this less than R-rated. With the success of Deadpool, I don’t think that’s an issue anymore.
H. Adapted from a popular book. – no
I. Similarity to a box-office success. – Like Knocked Up, but with a superhero. Tone and scope like Deadpool.
J. A great role for a bankable actor. – I’d like to go to Kristen Bell or Zoe Saldana

3. Do a quick brainstorm session about ways to elevate those two components for this script and tell us how you might pitch the script through the two components.

Pick one or two components and tell us how your script already fulfills them AND how you might highlight these two in order to elevate the pitch.

Okay… maybe I’ll focus on –

I. Similarity to a box office success – Knocked Up with a superhero. “Knocked Up” is THE classic pregnancy raunch-com, and it explains the tone perfectly.

F. Ultimate. – It’s the “ultimate pregnancy” – every terrible thing that can go wrong during pregnancy does, threatening to sideline this otherwise invincible superhero. This is where a lot of the humor comes from – she’s capturing terrorist and pukes all over them; she’s in an important meeting with a 5-star general, and she’s having uncontrollable flatulence; she’s about to dash off to fight the bad guys, and her feet swell up and she trips and lands on her face.

[Connie Barr]

Power Players Class Assignment #2 1/6/23

Connie’s Marketable Components

Love Dance: On the brink of the over 50 national competition, a dance-obsessed librarian loses her partner, so her meddling daddy covertly sends a replacement, her polar opposite and maybe her ultimate prize, if his provocative vocation and her ardent ex don’t ruin everything.

A. Unique – I like to
think so. Mature love stories are few and far between and I am not aware
of any that also include dance competitions.
B. Great Title– It
speaks to the “dance” of the love journey and the protagonist’s love of
dance.
C. True. – N/A
D. Timely — connected to some
major trend or event. – N/A
E. It’s a first. – N/A
F. Ultimate. – N/A
G. Wide audience appeal.-
Yes, it would certainly appeal to a mature audience , but because it is a
comedy and contains sex, it would also appeal to middle-age and teen
demographics.
H. Adapted from a popular book.
– N/A
I. Similarity to a
box-office success.- Shall we Dance? Or Finding Your Feet
J. A great role for a
bankable actor. – The feisty female protagonist would be a draw to a
talent like Jennifer Anniston or Connie Britton and the male lead, Jason
Bateman

With regard to having a great role for a bankable actor, sharing more about the protagonist journey in the pitch could be advantageous to selling the project. Daisy has experienced so many dating disappointments that she has given up on love and instead has focused entirely on her dream of winning the national dance contest to bring some joy to her life. But, when she least expects it, true love finds her. Unfortunately, she has built a protective wall around herself and won’t let him in.

What I learned doing this assignment:

To dig deeper identifying more appealing aspects to enhance the pitch and sell the story.

[Mark Ritter]

Mark Charles Ritter’s Marketable Components

Unique:

· Non-Dystopian future – about saving the magnificence of humanity and Earth.

· You don’t have to go to Outer Space to find advanced intelligence alien life, looking to dominate our planet and squash humanity. Look within!

· Science-Fiction becomes Science-Fusion. Quantum Physics and other esoteric sciences reveal greater understandings and possibilities of our shared reality.

· Human-Heroes, with Super-Powers not based on costumes or freak lab accidents – rather, special abilities developed through training and knowledge based in ancient scriptural understandings and the razors edge of developing science.

· No one has told a great story built upon Ascension.

Timely:

· End times consciousness has been growing over the course of our lives. From the post WWII threat of nuclear annihilation to Y2K fears, to the end of the Mayan calendar, to the increase of religious fundamentalism and savior scenarios.

· Despite unquestionable evidence of our destructive human ways, we continue on a daily basis to destroy earth’s ability for human and animal life to thrive or even survive. We are in the middle of our planet’s sixth mass extinction.

· In reaction to the planetary human extremism, fascism, and nihilism, people from all walks of life began to consider the idea of Ascension as a means of escaping the madness, starting near the end of the recent millennium. Since that time, ascension concepts have spread around the world, greatly aided by the growth of social media.

· Earth is now completing its astrological transition from the Age of Pisces to the Age of Aquarius. This is a transition from consumerism, material values and hierarchies, to intellect, information and collaboration – from Earth to Air. The long-foretold age of Planetary Enlightenment.

· Media has responded and led with programs like Ancient Aliens, streamers like Gaia, must-have UFO/Disclosure content of most streamers, and movies turning esoteric/metaphysic considerations into SciFi/Adventure motion picture empires.

[Vernall Ritchey]

Assignment #2: Vernall Ritchey

CURRENT LOGLINE: Victoria, accompanied by her mother and three girlfriends, frantically hunt for a tribesman for Victoria to marry in order for her to claim her $25 million inheritance that is due to expire in three days.

COMPONENTS OF MARKETABILITY:

1. UNIQUE

2. GREAT TITLE – MAN HUNT

3. WIDE AUDIENCE APPEAL – It’s a movie that will get teens in the door, as well as others who are interested in a good comedy full of laughs.

4. A GREAT ROLE FOR A BANKABLE ACTOR – A great role for comedians, up in coming comedians, or actors with a comedic interest.

WHAT I LEARNED ABOUT DOING THIS ASSIGNMENT IS:

How hard it is to do the assignment. My logline is forever changing, hopefully for the better. Also, determining if the components of marketability are there, how to elevate them in the script.

[Cassie Richardson]

Cassie Richardson’s Marketing Components

Logline: When an overthinking perfectionist is passed over for a promotion, she must prove her value to her Marketing firm by rebranding a struggling town as the nation’s most desirable Christmas destination, with the help of the town’s ultra-laid-back mayor.

Top Marketability Components

A. Unique – Christmas traditions with quirky, urban spins

D. Great roles for bankable Black actors:

– Briana Reynold’s: late 30s / Lead character / fish out of water

– Deshondre Jackson: yoga-loving ex football player with a big heart

– Jeremy: over-the-top fashion designer

– Black Santa – the source of Christmas magic

3.Take lead character, Brianna. She’s loveable like Elle Woods…but different…because she’s Black and her character arc is reversed. The supporting characters are interesting, too. For example, Black Santa, is a really cool breeze…like a younger Barry White or Isaac Hayes…and whenever he shows up, women swoon. It’s incredibly funny.

4. What I learned is that I can elevate a couple of supporting characters to make them live up to the promise that all supporting characters are interesting.

[Patrick McCormick]

Subject Line: Patrick McCormick’s Marketable Components

What I Learned: A story evolves itself.

Current Logline: An alien intelligence comes to Earth seeking something to help it evolve.

Components of Marketability:

A Unique: An ancient artificial intelligence comes to Earth, seeking its own Soul.

D Timely: AI now evolves beyond humanity.

How to pitch with these components:

What if God was an ancient AI?

What if She came to Earth to gain a Soul, violating Her Program?

• This reply was modified 2 years, 4 months ago by  Patrick McCormick.
• This reply was modified 2 years, 4 months ago by  Patrick McCormick.
• This reply was modified 2 years, 4 months ago by  Patrick McCormick.

[Angelina Fluehler]

Angelina Fluehler

2.

UNIQUE – Unique concept never existed in this interpretation.

GREAT TITLE – Title concludes what is the story about! In addition, no movies exist with this title.

WIDE AUDIENCE APPEAL – from young kids till adults, from sci-fi fans till action fans.

A GREAT ROLE FOR A BANKABLE ACTOR – If a bankable actor would read the main character description it is a very probable that he will fall in love with the character. Thus, he will want to play this role.

3. I learned about 10 components of marketability. Thanks a lot!

[Tully Archer]

<b style=”font-family: inherit; font-size: inherit;”>Tully’s Marketable Components

What I learned doing this assignment is that I should really develop the pitch alongside the script from now on.

1. Picking a different one today. “Fearly Beloved”, a horror/comedy: A couple at a crossroads decides to flip a house together but the ghost who resides there won’t let them; now they must help the ghost move on or face financial and interpersonal ruin.

2. Unique? Yeah, I think so. Great title? Maybe. I’m still on the fence about it. True? Nope. Timely? Yeah, I think so. Us millennials are struggling so hard with housing LOL. A first? There are some details that are first-y, but I don’t think it’s at the level that the lesson specifies. Ultimate? Not really. Wide audience appeal? Yes, it’s got heart, scares, humor, and a quick pace. Adapted? Nope. Similarity? Zombieland budget 23.6M, gross 75.6M. Boo! A Madea Halloween budget 20M, gross 73.2M. A Haunted House budget 2.5M, gross 40M. A great role for a bankable actor? Yes, two very funny, insecure people in love.

3. Timely. The desperation of being a broke millennial taking a wild risk and figuring out if you want to get married or disappear into Zambia with only a backpack is a set of very relatable jokes. Similarity. A horror comedy with heart tends to do well, such as Shaun of the Dead or Zombieland.

[Keema Mingo]

Subject Line: Keema Mingo: Marketable Components

*What I learned doing this assignment is that having marketability transcends content and story. Highlighting market ability, gives the script, a higher chance of being sold, and making it Bingeable than just having a great story.

*Tell us your current logline. A newly elected and inexperienced black female mayor struggles to do her job as she navigates a tug-of-war between party politics, old school practices, and fulfilling her promises to her constituents.

*Look through the 10 Components of Marketability and pick one or two that have the most potential for selling this script.

A. Unique.: shows black women in government and running a city. The cast is majority female, majority WOC. Most political shows feature men with a couple of women. <div>
</div><div>B. Great Title: no title yet </div><div>
</div><div>C. True.: inspired by true events (WOC running city governments)</div><div>
</div><div>D. Timely — connected to some major trend or event: Yes, black women and WOC are being elected to more local political offices bc constituents want new leadership with fresh ideas </div><div>
</div><div>E. It’s a first: yes, it’s the first political show that features WOC as the leaders and taste makers</div><div>
</div><div>F. Ultimate.:</div><div>
</div><div>G. Wide audience appeal.: yes. Local politics affect everyone </div><div>
</div><div>H. Adapted from a popular book.: no</div><div>
</div><div>I. Similarity to a box-office success.: not box office but TV shows like The West Wing, Scandal</div><div>
</div><div>J. A great role for a bankable actor.: yes. This is an opportunity for WOC who aren’t normally cast as leads to be given a chance to be a part of the ensemble cast</div><div>

*Do a quick brainstorm session about ways to elevate those two components for this script and tell us how you might pitch the script through the two components.

*Two components: Unique and Timely. The crazy antics of local politicians have been all over the news lately. From infighting to bad policies to obvious back door deals with predatory developers, city council meetings have taken a turn for the worse because of party lines and personal vendettas. This series follows a group of women as they navigate the inner workings of local government and how the red tape, negotiations, party lines and identity politics impact the community as a whole. We’ve never seen a political show thru the eyes of female leadership

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</div><div>

</div></div>

[Keema Mingo]

Subject Line: Keema Mingo: Marketable Components

*What I learned doing this assignment is that having marketability transcends content and story. Highlighting market ability, gives the script, a higher chance of being sold, and making it Bingeable than just having a great story.

*Tell us your current logline. A newly elected and inexperienced black female mayor struggles to do her job as she navigates a tug-of-war between party politics, old school practices, and fulfilling her promises to her constituents.

*Look through the 10 Components of Marketability and pick one or two that have the most potential for selling this script.

A. Unique.: shows black women in government and running a city. The cast is majority female, majority WOC. Most political shows feature men with a couple of women.

B. Great Title: no title yet

C. True.: inspired by true events (WOC running city governments)

D. Timely — connected to some major trend or event: Yes, black women and WOC are being elected to more local political offices bc constituents want new leadership with fresh ideas

E. It’s a first: yes, it’s the first political show that features WOC as the leaders and taste makers

F. Ultimate.:

G. Wide audience appeal.: yes. Local politics affect everyone

H. Adapted from a popular book.: no

I. Similarity to a box-office success.: not box office but TV shows like The West Wing, Scandal

J. A great role for a bankable actor.: yes. This is an opportunity for WOC who aren’t normally cast as leads to be given a chance to be a part of the ensemble cast

*Do a quick brainstorm session about ways to elevate those two components for this script and tell us how you might pitch the script through the two components.

*Two components: Unique and Timely. The crazy antics of local politicians have been all over the news lately. From infighting to bad policies to obvious back door deals with predatory developers, city council meetings have taken a turn for the worse because of party lines and personal vendettas. This series follows a group of women as they navigate the inner workings of local government and how the red tape, negotiations, party lines and identity politics impact the community as a whole. We’ve never seen a political show thru the eyes of female leadership